Carl von Clausewitz, 1780-1831

Carl von Clausewitz
Carl von Clausewitz

Carl von Clausewitz was a Prussian general and military theorist whose writings on the political and psychological aspects of waging war have influenced politicians and military leaders for almost two centuries. The most famous quote from his seminal work, About War, is that “War is merely the continuation of politics by other means”. He also introduced the term ‘fog of war’ to describe the uncertainty in situational awareness experienced by participants in military operations. We can all relate to these unsettling feelings when placed in stressful situations even if not under fire.

Like many military leaders he was acutely aware of the need for planning but recognised that “The enemy of a good plan is the dream of a perfect plan.” In many respects, military operations are like projects, in that they are often unique combinations of men and materiel created to achieve a particular objective and disbanded when it is either completed or abandoned.

We can learn from his views on starting a war.

No one starts a war – or rather, no one in his sense ought to do so – without first being clear in his mind what he intends to achieve by the war and how he intends to conduct it.

Projects can be thought of in exactly the same way. The need for absolute clarity on the purpose of a project is paramount and this should be enshrined in a project vision or Vision Scope statement. During difficult moments in a project, it is worth stepping back and asking the question, ‘What is that we are attempting to achieve and how is the current situation or decision that needs to be taken going to help us achieve this?’ One practical way to determine whether a capability or item is needed is to refer to a set of requirements which have been prioritized according to a MoSCoW analysis (“Must have”, “Should have”, “Could have”, and “Won’t have”). This should enable you to decide on what is essential and what is merely a ‘Nice to have’.

von Clausewitz’s second point about being clear how you intend to conduct a war works for projects as well. Many a project has failed for lack of foresight and the temptation to resort to JFDI methodology or ‘we’ve done this sort of thing before so we will use the last project plan as a template’.

Rudyard Kipling, 1865-1936

Rudyard Kipling
Rudyard Kipling

Born in Bombay, India, Rudyard Kipling was an English journalist, poet and short-story writer. In 1907, he was awarded the Nobel Prize in Literature, as the first English-language writer to receive the prize, and at 41, its youngest recipient to date. His reputation has suffered in recent years as many of his views on the British Empire and its subjects do not always chime with current political and social views. When he died he was honoured by having his ashes interred in Poets’ Corner in Westminster Abbey alongside other greats such as William Shakespeare, the Bronte sisters, Jane Austin and Charles Dickens.

However, his works of fiction which include The Jungle Book, The Second Jungle Book, and Just So Stories have an enduring charm and are considered classics. His poems have also stood the test of time, with If- being arguably the most famous. In Just So Stories, The Elephant’s Child describes how the elephant got its trunk and ends with this poem:

I keep six honest serving-men:

(They taught me all I knew)

Their names are What and Where and When

And How and Why and Who.

I send them over land and sea,

I send them east and west;

But after they have worked for me,

I give them all a rest.

 

I let them rest from nine till five.

For I am busy then,

As well as breakfast, lunch, and tea,

For they are hungry men:

But different folk have different views:

I know a person small—

She keeps ten million serving-men,

Who get no rest at all!

 

She sends ’em abroad on her own affairs,

From the second she opens her eyes—

One million Hows, two million Wheres,

And seven million Whys!

Kipling could have had project managers in mind as What, Where, When, How, Why and Who are the key ingredients of a generic project initiation document or project charter. The only significant omission is How Much but then us English do find discussions about money to be distinctly bad form. You can of course add many other items to these startup documents – business case, risks and issues, governance etc – but there is a lot to be said for keeping these simple questions in mind when starting a project. There is a tendency for Prince2 Project Initiation Documents (PID) or PMI Project Charters to balloon to epic proportions with information that really should be in a project repository.

A good technique is to practice getting the startup document on a single sheet of paper to produce a POAP – Project On A Page. Not only does it concentrate the mind on the important aspects of your project it is a document that business managers and other interested stakeholders can be given which stands a fair chance of being read and understood. Add in the top few significant risks and issues and project status (RAG status) and you have a ready-made Highlight Report that can be circulated to all those who are interested.

When your startup document is complete you should, like Kipling, be able to answer these six honest serving men.