A project vision is a concise and inspiring statement that describes the desired future state or outcome of a project. It serves as a guiding star, providing direction and motivation for the project team and stakeholders.

Key Characteristics of a Project Vision:

• Defines the ‘why’: It answers the fundamental question of why the project is being undertaken, going beyond just the ‘what’ and ‘how.’
• Inspires and motivates: It paints a compelling picture of the positive impact the project will have, energizing the team and stakeholders.
• Provides direction: It acts as a compass, helping the team make decisions and stay focused on the ultimate goal.
• Unifies stakeholders: It aligns everyone involved in the project, ensuring they are working towards a shared objective.